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A Grower Perspective

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• WHO? • WHAT? • WHEN?

Who is it?  What exactly do they want?  When do they need it?  Over the years, I know I’ve driven my office staff crazy with my constant who, what, when requests. A customer calls searching for plants and I insist on knowing these answers.

At the wholesale level, it is difficult to ever answer a plant inquiry question without knowing more detail. “Who is it?” is very important for the simple reason that we have a very divergent customer base. At Pleasant Hill Nursery, we serve retail garden centers, brokers, landscapers and growers – just to name a few. Each of these customer groups have very different